I Do Give a Fact: How Millennials Can Promote Truth in the Age of Disinformation

With more Filipinos relying on the internet for many of their daily activities and with information easily spread from one platform to another, practicing caution in the consumption and sharing of data becomes even more crucial.

The majority of Filipino internet users believe that “fake news” is a serious problem on the internet, based on a survey released by local research institution Social Weather Station (SWS) in June 2018.

As the generation with the biggest online presence, millennials play a significant role in making sure that the truth prevails amid the rampant spread of false information.

But how exactly can one tell fake news from factual ones? Here are some tips on how millennials can help discern between fake news and real news, and promote truth in this age of disinformation:

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Caltex and HSBC renew team up with easier access to benefits for Filipino motorists

The agreement extends the 12-year partnership for another two years between the two popular brands. Above photo shows (L-R) Louie Zhang, CPI country chairman, and Kris Werner, HSBC Head of Retail Banking and Wealth Management for Philippines, during the contract signing.

Caltex, marketed by Chevron Philippines Inc. (CPI), today announced the renewal of a long-term partnership with HSBC to continue to provide better credit card service for Filipinos motorists.

With the new deal, motorists with any type of HSBC credit card can fuel up at any participating Caltex station nationwide and get 10% fuel rebate during their first transaction and 3% in the succeeding ones for up to P20,000 in fuel purchase a month. Fuel spend also earns cash back (for HSBC Gold Visa Credit Cards only) or bonus points which motorists can use to redeem rewards items or miles.

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Caltex opens another station in Palawan to add to growing nationwide retail network

Staff of the newly-opened Caltex station in Tiniguiban, Puerto Princesa City eager to serve motorists.

There’s a new pitstop for motorists coming from or going to Palawan airport or its port area, as Caltex opens another station along South Road in Bgy. Tiniguiban, Puerto Princesa City. This makes a total of 17 Caltex stations straddling the 450-kilometer long island of Palawan.

Chevron Philippines Inc. (CPI), marketer of Caltex fuels and lubricants, continues to grow its network of Caltex stations in the country. CPI has opened 14 new Caltex stations in the first six months of 2018. Caltex remains the third largest network of fuel service stations in the country with over 600 sites and more slated to open for the rest of the year.

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25th PR Congress reaffirms commitment to uphold truth

The 25th National PR Congress, the country’s biggest gathering of PR and communication professionals, turns the spotlight on building consensus, to together explore solutions toward ensuring truth in the practice of communication.

The annual PR congress, set September 27 and 28 at Shangri-La at the Fort, Taguig City, engages all PR and communication practitioners and aspirants alike to uphold truth in the age of disinformation with its theme of “Truth or Trolls: PR in the Age of Disinformation.”

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Younger Buyers Seek Engaging Experience during Vehicle-Shopping Journey, J.D. Power Finds

An increasing number of younger buyers  (29 years old and younger) are seeking a more engaging and seamless convergence between their online and offline vehicle-shopping experience, according to the J.D. Power 2018 Philippines Sales Satisfaction Index (SSI) Study,SM released today. These younger buyers are more satisfied when they use a combination of both online channels, such as the website, and offline channels, such as visits to dealerships when purchasing a vehicle.

The study finds that this group of customers are active both online and offline when researching their vehicle purchase. When searching for a vehicle, nearly 60% of shoppers 29 years and younger use the internet vs. 43% of those 30 years and older. Additionally, 80% of younger buyers compare prices from different dealerships online vs. 68% of older buyers. When interacting with the dealer, 63% of younger buyers contact a dealership directly to schedule an appointment vs. 54% of older buyers. At the dealership, 28% of younger buyers engage with a staff member with deep product knowledge, such as product specialists, compared with 20% of older buyers. In addition, 81% of younger buyers take a test drive vs. 80% of older buyers.

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