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Freedom to Move: Reconnect and Bond with the Family

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The Filipino dream is to be able to provide a comfortable life for the family such as putting a roof over their heads and providing quality education for the kids. For many, it also includes giving them all the good things that life has to offer, including travels.

Although 2020 temporarily put a pause on everyone’s dreams and plans, the rollout of vaccines has given many people hope that this year, 2021, will be the year to reclaim, build back and expand one’s horizons. For a lot of Filipinos, this also means returning to the roads, whether to visit loved ones that they haven’t seen in a while or go on a trip to unwind and relax. In fact, six out of ten Filipinos list safe, family-friendly vacations as a top priority for this year[i]. Traveling with the family certainly offers a lot of benefits, from forming stronger ties to creating new memories together.

What better way to pursue a richer family life than with a partner that can support your mobility needs? Leading mobility company Toyota Motor Philippines (TMP) offers the new Toyota Innova, providing Filipino families with a ride that balances ultimate comfort and sophistication. After all, Filipino providers want nothing but the best for their loved ones. 

Comfort and safety first

The new Toyota Innova has ample space for everyone in the family to bond comfortably. “Tightly knit family” is no longer just a phrase that happens at home but on the road as well with quality time shared, new memories created and new stories formed while traveling.

The new Toyota Innova can accommodate seven to eight passengers depending on the variant, so the entire family can enjoy the trip, regardless of where they are seated. The interior upgrades take young children into consideration, giving them dedicated captain seats in the second row, which are available in the V Grade units, and a cup holder on the foldable seatback table to hold snacks and drinks in place.

The new Toyota Innova has ample space and new features that meet the needs of the entire family.

The interior creates a whole new luxurious experience courtesy of its ambient lighting available in the V and G Grade units, an upper glove box with cooling to keep beverages cool even on the go and a large luggage space to keep travel essentials.

The new Toyota Innova is built with the same desire to prioritize safety. With a strong engine under its hood and built-in safety features, the vehicle gives both driver and passengers peace of mind while on the road. The seven SRS airbags, which are available in the V Grade unit, keep everyone in the vehicle protected from harm. The anti-lock brake system (ABS), vehicle stability control (VSC) and hill-start assist control (HAC) allow for seamless and secure driving, whether on the expressway or the countryside. The reverse camera and clearance and back sonar features, which are available in the V and G Grade units, guide the driver during parking and provide audible warning against road obstacles, respectively.

Neither style nor safety need to be compromised with the all-new Toyota Innova. Its enhanced exterior design with LED headlamps and front fog lamps, which are available in the V Grade units, let users have the freedom to move in style while being practical and safe.

What’s a road trip without the best playlist? Thankfully, the new Toyota Innova has that covered with an audio system that’s compatible with Apple CarPlay and Android Auto. Sing along to mama’s favorite classic 80s songs or ate’s pop hits for that instant car-aoke. The new Toyota Innova makes every parent’s dream of a convenient and luxurious travel with the kids come true.

“Toyota Motor Philippines is committed to providing Filipino customers with vehicles that are designed with their needs in mind. For Filipino families, the Toyota Innova is the perfect choice. It’s designed and built to provide space, comfort and safety — all things that parents would want for their family car. It’s the perfect travel partner to help families strengthen their bond in meaningful ways,” shares TMP Vice President for Marketing Services Elijah Marcial.

Families can take advantage of the following promos and perks this month:

  1. All-in low cashout of PHP192,750 for the 2.8 E Diesel MT variant
  2. Pay only PHP12,372 per month for the 2.8 J Diesel MT variant
  3. Save up to PHP40,000 for outright cash transactions for select models

Filipino craftsmanship with Japanese technology

Designed for families, the new Toyota Innova is powered by Japanese technology complemented by the best Filipino craftsmanship — a collaboration that ensures users get a mobility companion that is powerful and practical.

Toyota’s commitment to the Philippines has grown through the years. With more than 55,000 Filipinos employed in 70 dealership networks and production operations across the country, TMP is one with the country in working for a better life for all Filipinos. Toyota continuously strives to provide livelihood to the community by supporting its supply chain and promoting local production. With every Toyota vehicle built by Filipinos, owned by Filipinos and loved by Filipinos, Toyota builds not only ever-better cars but also an ever-better tomorrow for the entire nation.


[i] Safe, family-friendly vacations are top priority for Filipinos in 2021: Airbnb travel survey

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