Strike While the Iron’s Hot: How to Effectively Newsjack and Trendjack
Every so often the latest hot topic, be it a new scoop, show, movie, controversial incident with a personality, market craze or…
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Every so often the latest hot topic, be it a new scoop, show, movie, controversial incident with a personality, market craze or…
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The pen is mightier than the sword. We’ve heard it before. But it's still so true these days when content of any…
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An events team does not need to be digital experts to mount successful virtual events. What they need are the initiative to…
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The world of PR is ingrained with change. This two-part series would tackle how events professionals pivoted and are navigating the changing…
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COVID-19 disrupted the work landscape when it made remote work the norm instead of just an option and prompted jobseekers and companies…
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If you’ve ever written for the online environment, chances are you have been asked these questions: How many clicks did your article…
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Some changes in the world of work brought about by the pandemic that started last year such as shorter work hours, changing…
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In any company or organization, it’s important that there is clear communication among the different business units so that goals are aligned…
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I met with a friend last February when more relaxed quarantine restrictions allowed travel. As we both settled into our seats, I…
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Sitting at my workstation waiting for the coffee to finish brewing while starting my laptop for work, I think about how much…
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