Alibaba has disclosed the results of its latest green innovation for its annual 6.18 Mid-Year Shopping Festival, a large-scale campaign on its retail platforms, including online sites Taobao and Tmall. Shared for the first time, the carbon emission per order during the 6.18 sales has been cut by 18 percent compared to last year, highlighting the company’s ongoing efforts in pursuing sustainability through the adoption of green technology.
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