You better have gone to the beach already or have enjoyed the sun in your many summer parties because it’s official: the rainy season is here. The sound of raindrops on the roof will now be your background music while the series of puddles on the road will be your obstacle course on the way to work.
But don’t let the gloomy weather rain on your parade. Here’s a list of things you can do to stay warm, cozy and cheerful during this cold and wet season.
If you’ve ever written for the online environment, chances are you have been asked these questions: How many clicks did your article get? How did your piece rank in searches?
Many of us writers and content developers were taught to focus on the message and build on that core concept, hoping the beauty or usefulness of the idea will carry it through to the intended audience regardless of the clutter along the way. While that strategy surely has its share of success, in the online universe focusing on the message alone has ceased to be enough.
For your article to reach a larger audience and have a stronger impact, it has to rank high for a keyword or phrase search input. Studies have shown most Internet users do not browse past the first page of search results, so not showing up on the top of the list lowers your chances of getting new customers on-board or promoting your new products a bit more strongly.
This is where SEO comes in. SEO means search engine optimization, an approach to writing or developing content to improve a website’s rating on an Internet search and its page rank compared to related websites. Writing with SEO in mind, therefore, boosts a website’s visibility on major search engines such as Google and helps broaden your content’s reach.
Spurred by controversies brands and organizations across the globe face and the growing need to elevate the communication profession in the country, the Public Relations Society of the Philippines (PRSP), the country’s premier organization for public relations professionals, anchors this year’s National Public Relations Congress on current trends and issues in the industry to explore where to take it next.
Set for September 24 and 25, 2019 at the SMX Convention Center in Pasay City, the 26th National PR Congress has the theme Amplify, hoping to bring communication and industry issues that challenge many organizations out into the open. This year’s congress brings together local and international industry leaders to headline its roster of high-caliber speakers.
The first half of the MAXXIS NAsFOR 4×4 Cup Extreme Off-Road Challenge has come to a close, with the toughest off-roaders claiming their well-deserved podium places. Leading the pack of off-road athletes with five podium places—four of which are championships—is Joseph Rodriguez of 4Wheelers Davao. He is followed by Jherico Lara of the Aurora Racing Team with three podium places and fellow 4Wheelers Davao member Cesar Daquil, who won three as well.