Realme makes history as the world’s fastest-growing smartphone, registering a global shipment of 4.7 million units in Q2 2019 or an increase of 848 percent year-on-year. With an established footprint in 20 countries, including China, Europe, India, Russia and countries in Southeast Asia, realme now has more than 10 million users globally.
Realme joins smartphone big players Samsung, Huawei and Apple in the list of the top 10 mobile phone manufacturers in the world after just a year of operations, as published in the mobile phone shipment report for Q2 2019 by Counterpoint, an international authoritative analysis institution.
A Tech Icon for the Young
The brand‘s rapid market growth lies in its firm understanding of its main market, the young consumer sector. Offering today’s youth an attainable, disruptive mobile experience drives Realme R&D and product innovations. The brand’s high-end technology and game-changer persona have become the benchmark for performance and design in every price segment it enters.
Sky Li, the founder and CEO of realme, said: “Realme’s original intention was to create products that offer the young new and unique experiences. Our Dare to Leap concept is based on and supports this mission. We hope to reach young consumers with products that exceed their expectations on design, performance and quality.”
To show gratitude to fans around the globe, realme will offer more high-caliber devices, including the long-awaited camera smartphone with 64 million pixels and a high-end flagship equipped with Snapdragon 855 Plus.
A Smartphone for Every Filipino
Realme Philippines reflects the brand’s global growth with its recent string of wins: the month-long celebration of its brand month, the opening of its first concept store and the launch of its 100th kiosk. Realme continues to strengthen its retail foothold in the Philippines. With a total of 3,500 stores and 110 kiosks nationwide, the company is on track—50 percent accomplishment–to meet its target of 200 new stores and in 2019.
Realme Philippines also has the fastest-growing online community for a local smartphone with more than 50,000 fans. Consistent engagement between realme fans and squad leaders strengthens the brand’s relationship with its users while highlighting the products’ competitive capability in mobile games and photography.
Realme is also available in the country’s largest online shopping platforms, Lazada and Shopee, offering exclusive deals and freebies to further elevate the smartphone experience of every Filipino.
Realme’s online and offline touch points are a testament to the brand’s commitment to make its products easily available to more Filipinos. “The recent global feat of the brand further impassioned every member of the realme Philippines team to make more Filipinos experience the real value we offer. Now that we are present in multiple channels and able to communicate with our audience simultaneously, realme is ready to be the smartphone for every Filipino,” shares realme Marketing Lead Eason de Guzman.
Realme is an emerging smartphone brand that specializes in providing high-quality smartphones for the youth. It was officially established in May 2018 by its founder Sky Li with a young team with rich experience in the smartphone industry across the globe. Realme focuses on user needs and presents products with both strong performance and trendy design in the broad context of e-commerce.