Tag: Ardent Communications

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Mixed Response to Tax Reforms in OBG Business Barometer: The Philippines CEO Survey 2019

Most of the executives interviewed for the 2019 edition of the Business Barometer: The Philippines CEO Survey carried out by Oxford Business Group (OBG) were upbeat about the country’s prospects, although they remained divided about the impact of President Rodrigo Duterte’s tax reform packages.

As part of its survey on the economy, the global research and advisory firm asked around 100 C-suite executives from across the Philippines’ industries a wide-ranging series of questions on a face-to-face basis aimed at gauging business sentiment. The results are now available to view in full on OBG’s Editors’ Blog at: https://oxfordbusinessgroup.com/blog/patrick-cooke/obg-business-barometer/obg-business-barometer-philippines-ceo-survey-2019

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How to Secure a Spot in Publications

You’ve done the work. You’ve finalized the press release and have secured the approval of your client. You’ve pitched it to several publications and are now doing the waiting game.

But it has been several days. You’ve made a few follow-up emails and continue to wait. Two weeks, and you’re not seeing any progress still.

What gives? Maybe it’s timing, content, poor formatting or wrong media target. Perhaps it’s a combination of all of these.

Here are some tips to help increase your chances of landing a spot in key print and online publications.

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Hello, Ber Months! realme Ushers in the Christmas Season with a Price Drop

Realme Philippines, the game changer brand for the youth, welcomes the Christmas season with a PHP1,000 price cut for its midrange gaming champion, the realme 3 Pro.

Starting August 29, the realme 3 Pro 6GB+128GB and 4GB+128GB will be available for PHP13,990 and PHP11,990, respectively, from their original prices of PHP14,990 and PHP12,990.

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26th PR Congress Explores How Crisis Communication is a Social Responsibility

Organizations, whether founded on entrepreneurial, commercial, industrial or political objectives, face crisis throughout the course of their operation or existence. A crisis may result from a natural cause or could rise from a man-made activity or action. It may be big or small, affect internal or external stakeholders or both, and has an impact that may be either short-term or longer-lasting.

Regardless of the nature, size, impact or duration of a crisis, it has the ability to define—or redefine in some cases–the direction or growth trajectory of an organization. Many companies’ fate had been changed by how they responded to and managed a crisis.

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Show the World the Real You: realme Philippines Looking for its Next Brand Ambassador

Leading smartphone brand realme Philippines is looking for its next brand ambassador. The brand, which anchors itself on youthful vigor and character, is inviting 18 to 30-year old game changers ready to take on the dare to represent the brand and the real value it offers.

Two winners, one male and one female, will be enjoying a cash prize of PHP 50,000 each, the latest realme smartphone which will be launched before the year ends, PHP 5 million worth of promotional literature exposure and realme branded items such as the realme tech backpack and buds. The winners will also be personally hosted by the realme Philippines team in the realme headquarters in Taguig City for an array of photo and video shoots.

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realme Holds Biggest Flash Sale to Date at Shopee Brand Day

Game changer smartphone brand realme Philippines will be holding its biggest flash sale yet at the Shopee Brand Day on August 13, 2019. As much as 25 percent discount awaits fans of the realme C1 and realme 3 during the flash sale.

The 3GB+32GB and 3GB+64GB variants of budget disruptor realme 3 will be available for only PHP6,090 and PHP6,590, respectively – a price cut of PHP1,400 from the original prices of PHP7,990 and PHP6,990.

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