You Need to Calm Down! The Power of a Break and Mindfulness in PR
Sustaining Communication with Your Audiences Even During a Pandemic
The COVID-19 pandemic caught us all off guard, forcing the world’s population to stay indoors for months now. Businesses and organizations have had to make quick adjustments to stay afloat. Companies were not able to anticipate the impact of the pandemic and prepare accordingly, and most are serving their clients and supporting their employees even when not in full capacity and while helping flatten the curve.
As many offices remain closed and normal business operations halted, budgets are running low and priorities need realignment. Sustaining pre-COVID-19 efforts, including PR plans, in such a scenario has been a key concern.
More businesses, in particular smaller ones, are implementing cost-cutting mechanisms, and PR activities are usually one of the first to be crossed out as they are generally seen as an expense item. Outside of the cost issues, social distancing protocols are rewriting the rules on gatherings and related PR activities, prompting many brands to cancel plans or look for alternative options.
Continue reading “Sustaining Communication with Your Audiences Even During a Pandemic”What Does the COVID-19 Outbreak Mean for the Philippines’ BPO Industry?
As much of the Philippines remains under ‘enhanced community quarantine’ due to Covid-19, the country’s vital business process outsourcing (BPO) industry has adjusted to new working practices and shifts in demand.
The strict lockdown measures implemented on the main island of Luzon will remain in place until at least April 30. At present, most of the island’s 57m residents are confined to their homes and local areas. Security personnel have stepped up monitoring to prevent people from travelling outside unless they are fulfilling an essential task or profession.
Continue reading “What Does the COVID-19 Outbreak Mean for the Philippines’ BPO Industry?”Staying Productive: Robert Walters Shares Tips on Effective Remote Work Scheme
With social distancing the catchphrase of the times, public and private companies locally and overseas are implementing work from home. In the Philippines, where the government has put the entire island of Luzon under enhanced community quarantine to curb the spread of the COVID-19 virus, government work is largely suspended while most private establishments enforce remote work.
As organizations undertake measures to ensure business continuity without endangering their workforce, the rapid response and creativity of managers will be key to ensuring an easy transition to a new work setup with minimal or zero disruption in operations and business processes. Managers know what works best for their teams and can tap into this knowledge to make adjustments seamless, deliver results and maintain business viability amid this uncertain period.
Robert Walters, a global recruitment specialist group headquartered in England and with regional offices in Southeast Asia, shares tips on how businesses and organizations can ensure efficiency and productivity even while working from home.
Continue reading “Staying Productive: Robert Walters Shares Tips on Effective Remote Work Scheme”The PRemise: How Do We Communicate Through a Crisis?
In today’s plugged-in world, communication during a crisis has taken on a different degree of urgency, meaning and function, and so providing a peek into an organization’s strength or weakness. With the internet and social media fast-tracking the transfer and sharing of news and providing a platform by which people can articulate their opinion on most things, organizations big and small are finding it imperative to be able to respond quickly and appropriately lest they risk compromising their reputation and business.
A crisis can take many forms. It can be a result of natural causes such as those caused by an earthquake or similar other natural disasters. A crisis may also be financial in scope or technological, with the latter involving cybersecurity threats, loss of database information and related matters. It can be an unprecedented health or medical scare.
No matter the cause or scope, a well-thought out communication and management plan will see an organization or business through a crisis. Responses may differ depending on the circumstances, but let’s look at some general guidelines on what to do to pull through.
Continue reading “The PRemise: How Do We Communicate Through a Crisis?”