Caltex, marketed by Chevron Philippines Inc. (CPI), builds on the momentum it had last year with the opening of a new service station along the busy stretch of EDSA.
The latest addition to CPI’s growing network of service stations across the country is located along EDSA corner Scout Borromeo St., Quezon City, which experiences heavy traffic every day. Motorists and residents along the southbound lane of this intersection now have easier access to Caltex with Techron Platinum, Silver or Diesel fuels.
The company hopes to sustain the growth trend it achieved last year and toward this end is looking to continue expanding its retail network in the country. Caltex’s service station network in the country currently exceeds 600 stations, including six that opened in the past three months alone.
“The energy economy of the Philippines has been robust and showed steady growth throughout the past year,” CPI Country Chairman Louie Zhang said. “We’re continuously working hard to be the partner of Filipino motorists for their fueling needs, and our retail expansion efforts have been strategically planned to support this vision.”
During the station’s grand opening, motorists who fueled up enjoyed a P10 per liter discount for Platinum with Techron, Silver with Techron and Diesel with Techron D for up to 60 liters through a promo called Caltex Gimme 10. Along with this, a P50 per bottle discount was available for synthetic engine oils and a P20 per liter discount was given on premium mineral engine oils.
Customers also received free Happy Plus loyalty cards. Points earned using these cards can be used to redeem food products at Jollibee, Chowking, Greenwich and Red Ribbon branches nationwide.
To further enhance customer experience and be a one-stop shop for motorists and clients, the new service station will host several retail stores in the next few months. These complementary stores include quick service restaurants to accommodate motorists’ snack and other needs when they visit the new Caltex station on their way to work, school or any other destination for the day.
About Caltex Philippines
Caltex™, the retail brand of Chevron Philippines Inc., offers high quality products and services. There are close to 700 service stations strategically scattered throughout the Philippine archipelago and employees working in several areas of business such as Marketing, Lubricants and Terminal operations. The Chevron products that are available in the Philippines include Caltex with Techron® fuel and Caltex Diesel with Techron®D, Havoline® and Delo® oils. More information on Chevron Philippines Inc. is available at www.caltex.com/ph.