After just a year of operations, realme Philippines climbs to the fourth spot of the country’s top smartphone brands in Q4 2019, according to leading global market analyst firm Canalys. realme Philippines grew its year-on-year sell-in shipment by a staggering 709 percent, the fastest of any smartphone brand, and accounting for 9 percent of the country’s total unit sales. The same global study showed that the Philippines witnessed 28 percent growth in total smartphone shipments in the same quarter.
In 2019, realme Philippines established a strong market presence with the launch of six new devices positioned strategically across different price segments. A clear understanding of the market’s demand for real value enabled the brand to achieve record-breaking sales in both its online and offline channels and at the same time win critical accolades.
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