Never miss a shot and always take good photos

MANILA, Philippines – November 4, 2015:  Lenovo’s latest smartphone, the VIBE Shot, allows amateur shutterbugs to take professional looking pictures anytime and all the time.

In designing this device, Lenovo has identified four common personas that embody this generation’s millennials.

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Capture moods and natural lighting.

There are millennials who take the “go hard, or go home” saying to heart. They do rock-climbing, skiing, hiking, and still appreciate a beautiful sunset.

But nature’s beauty demands only the best. The Vibe Shot’s 16-megapixel rear camera can capture crisp and awe-inspiring scenes. The VIBE Shot also features a Backside Illuminated Sensor and Optical Image Stabilization that can snap blazing fast-motion sports photos, day or night. With a 7.6 mm-thin battery which helps keep it lightweight, the sleek VIBE Shot makes a perfect outdoor companion for any millennial.

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Street photography that capture the mood

There is so much beauty to be captured even in raw ingredients found in farmers’ markets. With the Vibe Shot’s­­ Auto and Pro camera modes, it can snap magazine-worthy photos in seconds.

The VIBE Shot’s Smart Composition is meant for gourmet photos. Plus, with its stunning 16:9 BSI lowlight camera sensor, dimly-lit restaurants will no longer be a problem whether you are taking photos of the chef or his culinary masterpieces.

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Beneath the historic Intramuros wall.

The VIBE Shot lets hipsters create unique angles that scream their uniqueness to the world. With the VIBE Shot, they can switch to Pro mode for full control over the camera, including white balance, focal length, aperture size, and ISO. The VIBE Shot can deliver that weathered sepia look or those grungy off-tint street effects for more personalized photos.

With social media as the new photo album of this generation, young parents can share not only their family groufies but their baby’s so cute moments as well. These heart-warming occasions can happen only once and Vibe Shot ensures that parents are able to capture them.

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Freeze time with action shots

All parents need to do is double click the shutter button to record the moment. And with infrared auto-focus that’s twice as fast as the competition, the only thing parents will race to catch is a good night’s sleep.

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Chevron initiates waste reduction programs of high school students

CSR event
Grand prize winning San Pascual National High School students with Chevron’s Joseph Bronfman, area business manager for Finished Lubricants (L-R second), Peter Morris, general manager for Philippine products (5th) and Herminio Esguerra, Herma Group of Companies chairman (8th)

 

San Pascual, Batangas, October 28, 2015 – Gone are the days when companies do community work just for the sake of good Public Relations. Leading the way is Chevron Philippines Inc. (CPI), marketer of the Caltex brand, which has long included social investments as a KPI in their operational excellence.

To guard the health and safety if its staff and community, both key values of the company, which are threatened by trash that washes up ashore along the Chevron Batangas terminal, CPI launched an environmental awareness program driven by ecology projects proposed by students in San Pascual, Batangas.

The program, named Caltex Eco(logy is) Me or Caltex Eco Me, attracted 30 project proposals from student of San Pascual National High School, the municipality’s biggest high school in terms of student population. Three finalists implemented their projects in three barangays adjacent to waterways leading to the San Pascual coastline.

Team Flower in a Bottle, composed of 50 students and at least 2 teachers, scored the most points for highest impact and strongest sustainable component. The team received P1 million worth of technical-vocational materials including audio-visual equipment, sewing machines, and even hand and foot massage and spa sets which were on the winners’ wish list for their donation to their school. The team stood out as it reinforced the existing waste management program of Barangay Laurel through an ingenious method of turning reusable and recyclable plastic bottle caps to decorative flowers.

“One of the best incentives of this ecology contest is that Caltex empowered my students not only to bring waste management awareness in their own communities but also to enable them to become donors to their own school. These prizes are our team’s contribution and legacy to the current and succeeding classes of San Pascual National High School. We want all the students to remember our cause when they see and use these educational materials from Caltex,” Ermelinda Ilagan, the teacher/adviser of Team Flower in a Bottle, said during the Caltex Eco Me awarding ceremony.

Caltex Eco Me was fueled by auction proceeds from the Caltex Partners’ Day event held last March that included Caltex retailers, customers and various business partners. Herma Group of Companies chaiman Herminio Esguerra, who won the auction’s highest bid for a vintage Caltex gas pump-style refrigerator, joined the Chevron leaders during the Eco Me awarding ceremony at the Chevron Batangas Terminal.

Public Relations CSR event coastal cleanup
On the third day of WOC 2015, 39 CPI volunteers, joined with 333 other participants to collect up to 2 metric tons of waste and debris along the beach of Batangas Terminal.

 

The Caltex Eco Me awards was held as the culminating activity of Chevron’s annual coastal clean-up activity for its Week of Caring 2015, a week-long volunteerism activity when employees and business partners serve communities where CPI operates and engage in activities that benefit disadvantaged communities. Joseph Bronfman, CPI’s area business manager for Finished Lubricants, praised the participating teams. “These children who showed enthusiasm in keeping and preserving the environment deserve these educational items from the Eco Me program,” he said.

“Caltex Eco Me is a proactive program in addressing our environmental issues. It is our hope that as more and more of our communities become aware of the importance of waste management, we will soon see the day when we no longer need coastal cleanups,” said Peter Morris, CPI’s general manager for Philippine products.

Wanted: Social Media Community Manager

Social Media Community ManagerIf you’re into social media, then why not make a career out of it? Work for us. As social media community manager you’ll build community and relationships.

You must be creative in the use of photos, graphics and videos to start conversations. These will come with captions which must be clearly and concisely written. Hunger for news and trends is a plus. Being customer service-oriented will avert rebellions. Empathize but don’t be afraid to say no. No hiding behind a desk. We’ll lock you out to tweet, post and instagram about events. We’re big on analytics so tell us the stories behind the data. On top of these, you must be organized, a multi-tasker, faster than a speeding cursor, and able to finish tall tasks in a single day. Email your resume to eman@ardent.com.ph .

Caltex and HSBC giving away 1,500,000 Mabuhay Miles for free

Caltex customer pays using HSBC credit card Manila, Philippines, September 23, 2015 – Caltex and HSBC are giving their customers more reasons to fuel up by giving away a total of 1.5 Million Mabuhay Miles for free.

Starting Aug. 15 to Dec. 31, 2015, each fuel up of P1,000 using HSBC cards at participating Caltex stations earns one raffle entry for a chance to win one of ten 100,000 Mabuhay Miles or the grand prize of 500,000 Mabuhay Miles from Philippine Airlines (PAL).

This promo is in addition to the 3% rebate that Caltex offers on HSBC transactions and various loyalty rewards programs. Customers can use their HSBC cards together with other Caltex rewards program to earn points at the same time. For Caltex customers, enjoying the journey is no longer limited to the roads. They can take the fun across the sea and skies.

On top of all these freebies, only Caltex with Techron provides drivers with the five benefits of maximized power, improved fuel economy, lower emission, smoother drive and reliable performance.

The offer is exclusive to all primary and supplementary credit cardholders of HSBC Philippines. If a cardholder’s name is drawn more than once on a raffle date, the prize with the higher value will be awarded. The raffle prize will be credited to the winner’s Mabuhay Miles account. The prize is non-transferrable and non-convertible to cash.

The grand raffle draws will be held on Jan. 14, 2016 at HSBC’s office in Bonifacio Global City, Taguig City. To claim the prize, the winner must present the required papers at any HSBC branch within sixty (60) days from the cardholder’s receipt of the notification letter. The miles to be awarded are subject to Terms and Conditions of PAL Mabuhay Miles. Terms and conditions apply. Per DTI-FTEB SPD Permit No. 1027, Series of 2015. Please refer to http://www.caltex.com.ph for more details.

Wanted: Senior Writer

Senior Writer cartoon wanted adQuick. Apply with us now if you have at least three years of experience writing professionally. We are in the PR business so you will be dealing mostly with press releases. While PRs are a staple, the subjects you will cover are far and wide. Some of the topics you will deal with are smartphones, tablets, PCs, cars, apps and energy. You must have a feel for technology, an eye for detail and a nose for news. If you are a writer because you have an innate fear of people then pass this up. We will send you out there. Alone. Surrounded by humans. You will do your interviews in posh offices, in a swanky restaurant, inside a shanty, on a hillside or beside the sea. Deadlines are always lurking around. We need you to write crisp, clear and punchy stories. A background in journalism will save us both tears. Poets and novelists, we throw out the window. We are on the 24th floor. This is a full time job.

James Hardie gives free carpentry training for NHA housing residents

Carpenters learn how to install HardieFlex® sheets on wooden and steel frames.
Participants of the HardieFlex® carpentry workshop learn how to properly install HardieFlex® sheets on wooden and steel frames.

 

JULY 27, 2015. MANILA, PHILIPPINES: In addition to homes, residents of housing projects under the National Housing Authority (NHA), will also have skills that can put food on the table through a series of free livelihood skills training for basic carpentry from James Hardie Philippines.

Attendees will learn the proper installation of HardieFlex® sheets on steel and wooden frames, correct spacings and right way of cutting and jointing the sheets. Using accessories such as HardieDrive® Screws and HardieFlex™ Putty, participants will learn how to obtain the best results for their work.

The partnership between NHA and James Hardie advocates improving the livelihood of homeowners with basic carpentry skills which will help them improve their skills and even secure a job.

NHA Livelihood Chief B for Southville 3 Housing Project (Muntinlupa) Evangeline Javier was pleased to see the first batch of carpenters actively participating in the workshops. “These workshops can be very helpful to the carpenters, because we are aiming to form a guild of carpenters from the participants. We will have a database of carpenters whom we can commission for our ongoing and future housing projects,” she said. Javier added that the NHA may endorse those who show outstanding skills during the workshops to the construction companies and developers of the institution.

“Our decision to partner with the National Housing Authority echoes our mission to bring forth quality living using fiber cement technology that is, HardieFlex®. As the construction industry starts to evolve by utilizing quality building products, those who learn how to properly install HardieFlex® will have an edge when applying for a construction job,” said James Hardie Philippines Country Manager Mark Sergio.

Carpenters finish their HardieFlex workshop
The carpenters who completed the workshop received a Certificate of Participation signed by both NHA and James Hardie.

 

Workshops were already conducted in Cavite and Rizal. More of these will be conducted at select NHA housing projects for the rest of the year.

“Sa tagal ko nang nagkakarpentero, palagi kong ginagamit ang HardieFlex®. Pero ngayon ko lang nalaman na may mga special HardieFlex® accessories palang ginagamit para mas mapatibay ito,” (I’ve always used HardieFlex® products in my projects but I didn’t know that there are specific HardieFlex® accessories that we should use with the HardieFlex® fiber cement board to make it last longer) said Rikki Bantang, 47.

James Hardie is a highly-respected innovator and market leader in the industry of fiber cement technology and the maker of HardieFlex®, an impact, fire, moisture damage and termite-resistant and asbestos-free fiber cement board. The skilled people at the James Hardie plant in Cabuyao, Laguna have designed HardieFlex® to withstand the Philippine climate making HardieFlex® the most trusted brand by architects.

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