Tag: Public Relations

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PR and Copywriting: Dos and Don’ts

Many think that creating content, especially in the age of social media, is a walk in the park, something anyone can do in an instant. Well, it’s far from that.

Great work goes into even the simplest Instagram captions, Facebook posts, tweets, blogs and website content to make them look effortless while generating substantial engagement and persuading the reader on the message or to buy a product or avail of a service. Knowing the formula, however, can help a lot in developing effective copy. Here is a list of dos and don’ts to get you started.

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Bank on Your Future: The Hows and Lots

Who doesn’t want to wake up every morning to panoramic views of breathtaking sunrise and lush greeneries and end the day with an equally inspiring sunset? Who doesn’t dream of living in a relaxing setting while still having easy access to modern comforts and key establishments such as school, work and places for leisure?

As city living increasingly becomes less appealing, more homeseekers are realizing the advantages of living on the city’s outskirts. MySpace Properties, Inc., a progressive property developer of residential communities, promises residents an upgraded lifestyle in the suburbs at an affordable cost with its pioneer mixed-use development, The Hive. Located in Taytay, Rizal, The Hive gives residents the opportunity to invest in their future not only by owning a property and place of residence but also by enjoying amenities and features designed to enrich their lives.

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Conduent Market-Leading Disease Surveillance and Outbreak Management System to Fight Coronavirus

Conduent Incorporated (Nasdaq: CNDT) today announced a version of its disease surveillance and outbreak management platform, Maven®, to securely track, manage and report on cases of the coronavirus, COVID-19, previously known as 2019-nCoV. 

Maven is a software platform developed for organizations, including government agencies, to manage cases of more than 90 communicable diseases. Its flexible design gives organizations the capability to customize disease tracking most prevalent in specific geographies or communities.

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V-Day Traffic Woes: How to Survive the Road on Heart’s Day

Manila is the second most traffic-congested city in the world, according to the TomTom 2019 Traffic Index. This does not come as a surprise to motorists and commuters who battle the capital’s major thoroughfares on a daily basis as the same report revealed that a motorist in Metro Manila spends an average of 257 hours or 10 days and 17 hours stuck in traffic.

The traffic situation significantly worsens during seasonal celebrations, especially those that fall on a “payday Friday.” Such is the case of this year’s Valentine’s Day. With Heart’s Day fast approaching, MAXXIS Tires offers a few tips on how to survive the heavy traffic:

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Just a Year in the Making: realme is PH’s Top 4 Smartphone Brand in Q4 2019

After just a year of operations, realme Philippines climbs to the fourth spot of the country’s top smartphone brands in Q4 2019, according to leading global market analyst firm Canalys. realme Philippines grew its year-on-year sell-in shipment by a staggering 709 percent, the fastest of any smartphone brand, and accounting for 9 percent of the country’s total unit sales. The same global study showed that the Philippines witnessed 28 percent growth in total smartphone shipments in the same quarter.

In 2019, realme Philippines established a strong market presence with the launch of six new devices positioned strategically across different price segments. A clear understanding of the market’s demand for real value enabled the brand to achieve record-breaking sales in both its online and offline channels and at the same time win critical accolades.

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Cupid Flies South to Commercenter Alabang this Valentine’s Day

Cupid isn’t alone in purveying love this Valentine’s Day as Commercenter Alabang introduces its wide array of date options that will be sure to spark romance between you and your special someone. From gastronomic adventures to pampering escapades, the southern lifestyle hub has all you need for the ultimate kilig experience.

Step up your game from roses and chocolates to an entire bucket list of duo must-dos. Here are some ideas on how to make the most out of Valentine’s Day at Commercenter Alabang:

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